"gorilla marketing" or spam as most know it is not new, but it is being used more and more. I am sure that Powell is not going that route. A good product (like Powell rods) would not benefit from a cheap promotional campaign. Kind of like Cadillac spray painting their logo on people's houses. Not a good way to sell cars.
For a small investment, Powell (or anyone for that matter) could sponsor this web site. While generating good will, they would also let people know that they are in the same class as the other sponsors of the Forum.
"FREIGHTOR" aka STICKER aka tim aka Steve Nailer how's the fishing in the Delta?
One cast can change your day...maybe your life.