"With few exceptions..."
The exception to my earlier rant is indeed The Fly Fishing Shop run by MarkB and Patty. Fine people running a fine shop. They are my "go to" shop.
I have no particular problem with the pricing schemes so prevalent in the industry and I believe the shop keeper should make a comfortable living equal to his hard work and customer service. Since most shops charge the same, I look for added benefits/value in making my selection of whom to do business with. Mark and Patty's shop has measured up quite well. In my estimation, they are great on customer service. Further, they support this forum and sponsor the Sandy River Spey Clave - THE SPEY EVENT!
Sure wish they were local.